We’ve got heart, humor, and really good booch.

Authentic, raw, and smooth craft brewed in Easthampton, MA. Est. 2018.

So, why the name LifeBooch?

Aside from the fact that kombucha is a living food full of life, it also has roots in a deep fascination for life itself. Existence. That there could be nothing and yet here we are, aware of it all and experiencing this something together. It’s amazing!

And thank goodness we have each other to share our joys (one of ours is clearly kombucha) and also hold onto when things get rough. We’re a symbiotic culture, just like booch. We need each other and this earth so we should do our best to take care.

No matter one’s identity, beliefs, politics, etc – we all share this experience of being, awareness, consciousness.

An open evening sky

What we’re about

Alive

Crafted by hand in small batches. Never pasteurized or filtered, and no shortcuts.

Local

We buy from our neighbors, like Park Hill Orchard, whose Easthampton apple cider goes into our Apple Spice.

Reused

Save your empties and bring them to us. We’ll give ’em new life… booch!

Out and about

Find us at the Amherst Farmers Market, the Tuesday Market, and stores around the region.

We’re here because of you.

We know we wouldn’t be here if it wasn’t for the support of this great community.

Every bottle you bring back. Every sample you try at the market. Every time you grab a booch from your local co-op or corner store instead of something shipped in from far away. That’s you keeping a small Easthampton business alive, and we never forget it.

We’re your neighbors. We shop at the same markets, buy from the same farms, and love this valley as much as you do. Thank you for supporting local. We love you guys. ❤️

— The Booch Crew
The LifeBooch booth at a farmers market